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Audemars Piguet 15500ST.OO.1220ST.03 Very good Steel 41mm Automatic
Audemars Piguet
オーデマピゲ ロイヤルオーク 15500ST.OO.1220ST.03 SS
Free shipping
Rolex Daytona 116505 Very good Rose gold 40mm Automatic
Rolex Daytona
40mm Rose Gold Black/Gold Dial 116505
+ Rs.25,128 for shipping
Audemars Piguet Royal Oak Offshore Diver 15710ST.OO.A002CA.01 Unworn Steel 42mm Automatic
Audemars Piguet Royal Oak Offshore Diver
Steel 42MM Diver 15710ST.OO.A002CA.01
Free shipping
Rolex Daytona 116508 Unworn Yellow gold 40mm Automatic
Rolex Daytona
'Yellow Gold' 'Champagne Dial' Ref. 116508
+ Rs.40,648 for shipping
Vacheron Constantin 7590 Very good Yellow gold 24mm Manual winding
Vacheron Constantin
Linen Dial Vintage Classic
+ Rs.8,523 for shipping
Tissot PRC 200 T461 Very good Steel Quartz India, Chandigarh
Tissot PRC 200
Excl. shipping
Private Seller
Rolex Day-Date 36 128238 Unworn Yellow gold 36mm Automatic
Rolex Day-Date 36
128238 President 18K Yellow Gold Champagne Baguette Dial
Free shipping
Rolex Submariner (No Date) 5513 Very good Steel 40mm Automatic
Rolex Submariner (No Date)
5513 Non-Serif Dial Tritium 1968 Matte Dial Super Dome Glas
+ Rs.12,195 for shipping
Omega Speedmaster 522. Unworn Steel 42mm Manual winding
Omega Speedmaster
Moonwatch For Tokyo Olympics Games 2020 Ref. 52230423003001 Like New
+ Rs.12,195 for shipping
Vacheron Constantin Historiques 47101 Very good Yellow gold 36mm Manual winding
Vacheron Constantin Historiques
Full Set 1998 Chronograph Chrono Historiques Yellow gold 18kt
+ Rs.5,609 for shipping
Vacheron Constantin 4072 Very good Rose gold 35mm Manual winding
Vacheron Constantin
Chrono Chronograph 18K Rose Pink Gold Rotgold Manual Handaufzug French Case extremely rare
+ Rs.24,389 for shipping
TAG Heuer SLR CAG2111.FT6009 Good Steel 45mm Automatic
Mercedes Benz SLR Calibre 17
+ Rs.7,538 for shipping
Rolex Daytona 116520 Unworn Steel 40mm Automatic
Rolex Daytona
'Black Dial' NOS' Ref. 116520
+ Rs.40,648 for shipping
Omega Constellation 157.0002 Very good Yellow gold 35mm Automatic
Omega Constellation
1968 Ultra-Thin Constellation Chronometer cal712
+ Rs.8,523 for shipping
Tissot PRX T137.410.11.051.00 Unworn Steel 40mm Quartz India, Chennai
Tissot PRX
Excl. shipping
Private Seller
Rolex Submariner Date 126610LV Unworn Steel 41mm Automatic
Rolex Submariner Date
126610LV Oyster Steel Starbucks Green Bezel Black Index Dial
Free shipping
Maurice Lacroix Masterpiece Gravity MP6118-SS001-115-1 Unworn Steel 43.5mm Automatic
Maurice Lacroix Masterpiece Gravity
+ Rs.4,878 for shipping
Rolex Daytona 116509 Very good White gold 40mm Automatic
Rolex Daytona
White Gold Stunning Racing 116509 Full Set Year 2006
+ Rs.12,195 for shipping
Frederique Constant FC-303VD2NHD4B New 34mm Automatic
Frederique Constant
highlife automatique FC-303VD2NHD4B
Free shipping
Rolex Submariner Date 126610lv Very good Steel 41mm Automatic
Rolex Submariner Date
"Starbucks" full set
+ Rs.13,627 for shipping
Omega Speedmaster 310. Unworn Yellow gold 42mm Manual winding
Omega Speedmaster
Apollo 50th Anniversary (Never used Fully Stickered)
+ Rs.7,235 for shipping
Maurice Lacroix Eliros EL1084-SS001-350-1 New Steel 30mm Quartz
Maurice Lacroix Eliros
Damen Uhr Eliros Diamonds EL1084-SS001-350 Neu OVP
+ Rs.4,878 for shipping
Chopard La Strada 433 1 Very good White gold 18mm Quartz
Chopard La Strada
Ladies La Strada Curved Rectangular White Gold Diamonds
+ Rs.8,523 for shipping
Omega Speedmaster Racing 326. Very good Steel 40mm Automatic India, Hyderabad
Omega Speedmaster Racing
Excl. shipping
Private Seller
Rolex Yacht-Master 37 268655 Very good Rose gold 37mm Automatic
Rolex Yacht-Master 37
268655 Oysterflex 18K Rose Gold Black Dial
Free shipping
Rolex GMT-Master 1675 Very good Steel 40mm Automatic
Rolex GMT-Master
1675 matt MK5 maxi dial Box
+ Rs.12,785 for shipping
Chopard Happy Sport 8325 Very good Steel 25mm Quartz
Chopard Happy Sport
Square 7 Floating Diamonds Ladies ref. 8325
+ Rs.12,195 for shipping
Baume & Mercier Capeland M0A10001 New Steel 42mm Automatic
Baume & Mercier Capeland
Free shipping
Rolex Day-Date 40 228206 Very good Platinum 40mm Automatic
Rolex Day-Date 40
"Box and International Guarantee"
+ Rs.13,627 for shipping
Omega Seamaster Railmaster Very good Rose gold 49,2mm Manual winding
Omega Seamaster Railmaster
XXL Chronometer Limited Edition 18K Rose Gold
+ Rs.9,756 for shipping

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IWC Portofino Automatic IW356511 Very good Rose gold 40mm Automatic
IWC Portofino Automatic
+ Rs.7,235 for shipping
Maurice Lacroix Pontos Chronographe PT6178-SS001-330-1 New Steel 43mm Automatic
Maurice Lacroix Pontos Chronographe
Automatique Herrenuhr ETA Valjoux 7750 Automatik PT6178-SS001-330-1
Free shipping
TAG Heuer Formula 1 Quartz WAZ1010.BA0842 Good Steel 42mm Quartz India, Hyderabad
TAG Heuer Formula 1 Quartz
Excl. shipping
Private Seller
Rolex Cellini Moonphase 50535 Rose gold 39mm Automatic
Rolex Cellini Moonphase
50535 Moonphase 18K Rose Gold White Dial
Free shipping
Omega Seamaster 166001 Very good Steel 34mm Automatic
Omega Seamaster
automatic swiss Vintage Watch Date Steel cal. 562 1963
+ Rs.3,398 for shipping
Audemars Piguet Royal Oak Jumbo 5402SA Very good Gold/Steel 39mm Automatic
Audemars Piguet Royal Oak Jumbo
serviced 2019 copy oryginal invoice 1978
+ Rs.8,130 for shipping
Omega Speedmaster 166.0285 Very good Yellow gold 35mm Automatic
Omega Speedmaster
Classic Automatik 35mm 18Karat Gelbgold Full Set
+ Rs.14,227 for shipping
Rolex Daytona 116518LN Unworn Yellow gold 40mm Automatic
Rolex Daytona
116518LN "Full Set" As New
+ Rs.13,627 for shipping
Franck Muller Casablanca 5850 Very good Platinum 32mm Automatic
Franck Muller Casablanca
Platinum PT950 Salmon Dial
+ Rs.9,756 for shipping
IWC Portofino Chronograph 3730 Unworn Yellow gold 28 mmmm
IWC Portofino Chronograph
+ Rs.7,235 for shipping
Maurice Lacroix Fiaba FA1003-SD502-170-1 New Steel 28mm Quartz
Maurice Lacroix Fiaba
Diamonds Round Date Ø 28 mm Damen-Armbanduhr besetzt mit 71 echten Diamanten 0,32 ct
Free shipping
Rolex Submariner Date 126613LN Unworn Gold/Steel Automatic India, Nagpur
Rolex Submariner Date
Excl. shipping
Private Seller
Rolex Explorer II 216570 Unworn Steel 42mm Automatic
Rolex Explorer II
216570 Oyster Steel Black Index Dial
Free shipping
Omega 2639-8 Very good Steel 36mm Manual winding
36mm Vintage - Serviced - Blue Dial - Oversize - 1950
+ Rs.3,398 for shipping
Audemars Piguet Royal Oak 14790ST Very good Steel 36mm Automatic
Audemars Piguet Royal Oak
14790 oryginal Stern salomon dial
+ Rs.8,130 for shipping
Rolex Oyster Precision 6430 Good Steel 30mm Manual winding India, MUMBAI
Rolex Oyster Precision
Speed King Precision Manual Winding Repainted Tiffany Blue Color Dial
+ Rs.600 for shipping
Patek Philippe Nautilus 5711/1R-001 Very good Rose gold 40mm Automatic
Patek Philippe Nautilus
+ Rs.13,627 for shipping
Ulysse Nardin Classico 8106.116 Very good Rose gold 31mm Automatic
Ulysse Nardin Classico
Automatik 750er 18K Rosegold 31mm Referenz 8106-116
+ Rs.14,227 for shipping
IWC IW3703 Unworn Yellow gold 38 mmmm Automatic
Amalfi Chronograph
+ Rs.7,235 for shipping
Omega Seamaster Planet Ocean New Steel 43.5mm Automatic
Omega Seamaster Planet Ocean
+ Rs.12,564 for shipping
Swatch Moonswatch SO33G100 Unworn Ceramic 42mm Quartz India, Pune
Swatch Moonswatch
Mission to Earth
Excl. shipping
Private Seller
Audemars Piguet Royal Oak Selfwinding 15450OR.OO.1256OR.01 Very good Rose gold 37mm
Audemars Piguet Royal Oak Selfwinding
15450OR 18K Rose Gold Silver Index Dial
Free shipping
Omega Genève 136.0102 Very good Steel 36mm Manual winding India, MUMBAI
Omega Genève
Free shipping
Rolex Oyster Perpetual 31 6444 Good Steel 31mm Manual winding India, Mumbai
Rolex Oyster Perpetual 31
Royal Shock Resisting Manual Winding Ref No. 6444 Cal No. 1210
Free shipping
Omega Seamaster 135003-62-SC Good Steel 35mm Manual winding India, MUMBAI
Omega Seamaster
30 Manual Winding Cal. 286 Ref No. 135003 62 SC
+ Rs.600 for shipping
Rolex Daytona 116506 Very good Platinum 40mm Automatic
Rolex Daytona
ref. 116506 "Full Set"
+ Rs.13,627 for shipping
Omega Speedmaster Professional Moonwatch Moonphase TA 345.0810 Good Titanium 43mm Manual winding
Omega Speedmaster Professional Moonwatch Moonphase
Teutonic Mondphasen Chronograph Titan / 18Karat Gelbgold
+ Rs.14,227 for shipping
Rolex Yacht-Master II 116681 New Gold/Steel 44mm Automatic
Rolex Yacht-Master II
2022 Yacht-Master II Gold steel 44mm 116681 (NEW / full set)
Free shipping
Breguet Classique 3910 Very good White gold Manual winding
Breguet Classique
+ Rs.12,564 for shipping
Rado HyperChrome Captain Cook R32505313 Very good Steel 42mm Automatic India, Bhilai
Rado HyperChrome Captain Cook
Excl. shipping
Private Seller
Patek Philippe Aquanaut 5267/200A-010 Unworn Steel 38mm Automatic
Patek Philippe Aquanaut
5267 Steel White Arabic Dial
Free shipping
Rolex Oyster 6420 Good Steel 30mm Manual winding India, MUMBAI
Rolex Oyster
Free shipping
Oris Rectangular 01 561 7783 4063-07 5 19 16 New Steel 25.5mm Automatic
Oris Rectangular
Price on request
+ Rs.6,422 for shipping

Swiss Watches: World-Renowned Timepieces

Swiss watches are synonymous with precision and luxury. The most well-known names in the business, with few exceptions, all hail from this Alpine country. Rolex, Omega, IWC, and Breitling all represent tradition and high quality.

Everything to Know About Swiss Watches in This Article

  • Buying advice for Swiss-made watches
  • Watches in different price ranges
  • Manufacturers, collections, and models
  • History of the Swiss watch industry

Which Swiss Watch Should I Buy?

If you want to buy a Swiss watch, you have a wide range of options. The right way to find out which watch is best for you is to ask yourself the following question: How much do I want to spend?

A new, brand-name Swiss watch with a mechanical movement can cost as little as 1,000 euros. You can find watches from manufacturers such as Chronoswiss, Maurice Lacroix, Oris, and Raymond Weil in this price range. Some series from these manufacturers are more expensive, however. For example, Raymond Weil's Nabucco chronograph costs around 3,000 euros new with a titanium case. TAG Heuer and Tissot also have a large selection of watches available for less than 5,000 euros.

Rolex and Omega are probably the most well-known representatives of Swiss luxury watches. The legendary Omega Speedmaster Professional is available in many different variations for less than 5,000 euros. The version closest to the original Moonwatch chronograph, which you can find under reference number 311., costs around 3,500 euros and has a stainless steel case. The material certainly influences the price, as cases made of precious metals are much more expensive than those made of stainless steel.

An Omega diving watch from the Seamaster collection with a gold case costs around 15,000 euros. The Rolex Submariner without a date display and a stainless steel case costs around 6,500 euros new. You should be prepared to spend at least 23,000 euros for a yellow gold Submariner, and 25,000 euros for a Rolex Daytona.

Patek Philippe's Nautilus is one of the most sought-after and expensive stainless steel sports watches from Switzerland. Without any complications, the women's version costs 20,000 euros, and the men's 25,000 euros. With a white gold or platinum case, the price jumps to 140,000 euros. The Calatrava, also from Patek Philippe, is the definition of a classic, elegant dress watch. New, the most popular version costs around 15,000 euros.

If you decide to go with a watch from Breguet or Blancpain, expect prices over 100,000 euros. Cases made of precious metals, diamond-set cases and straps, and intricate complications such a tourbillon increase the value of such watches. The newcomer Hublot also has some watches in this price range. The futuristic MP-05 LaFerrari watch usually costs 200,000 euros. The version with a sapphire glass case is over double the price, costing more than 400,000 euros.

Watches: Iconic Exports

Watches are a defining part of Switzerland's cultural image. They're more iconic than the banks and the cheese; only chocolate ranked "more Swiss" than watches according to a survey of participants from 15 different countries.

About 30 million watches leave the production halls of this little Alpine country every year. The variety amongst these watches is impressive. They range from traditional gold watches with complications such as a:

  • Moon phase display
  • Perpetual calendar
  • Minute repeater
  • Double chronograph

to diving and pilot's watches. Some of the Swiss companies even produce high-tech smartwatches. Many of these watches function as status symbols, ignoring their actual intended functions. Many diving watches from the Seamaster and Submariner collections will never go underwater, and only a small number of the pilot's watches sold by IWC or Breitling are actually worn in the cockpit. These watches work equally well as a tool watch or a luxury lifestyle object.

There are also mass market affordable watches, such as the famous quartz-powered Swatch with its bright and colorful plastic case. There are now mechanical versions with a simple 51-piece movement. The typical Swatch looks somewhat cheap and is not taken seriously by many watch fans, but certain models have sold at high prices as vintage watches. Furthermore, the Swatch is significantly responsible for helping the Swiss watch industry survive the Quartz Crisis of the 1970s and 80s. The Swatch watch, trendy and colorful, broke Swiss watches out of their conservative, stuffy image and attracted a new target audience. Above all, young people were attracted to this bright and simple watch.

However, luxury watches are what people think of when they think of Swiss watches. Switzerland leads the world in watch exports if you don't rank by number of timepieces. While only about 2% of watches sold worldwide come from Switzerland, they are worth 60% of the total value.

Many well-known brands with long watchmaking traditions belong to the Swatch Group (market share: 18%) or to luxury goods concerns like Richemont (market share: 16%) or Moët Hennessy Louis Vuitton (LVMH, market share: 5%). Rolex is the largest independent Swiss luxury watch manufacturer (market share: 12%). Their independent status greatly contributes to their outstanding reputation.

Overview of the Most Important Swiss Luxury Watch Manufacturers

Manufacturer Founding year Location of headquarters Parent group
Audemars Piguet 1875 Le Brassus Independent
Blancpain 1735 Le Brassus Swatch Group
Breguet 1775 L'Abbaye Swatch Group
Breitling 1884 Grenchen Independent
Chopard 1860 Geneva Independent
Hublot 1980 Nyon LVMH
IWC 1868 Schaffhausen Richemont
Jaeger-LeCoultre 1833 Le Sentier Richemont
Longines 1832 Saint-Imier Swatch Group
Omega 1848 Biel/Bienne Swatch Group
Patek Philippe 1851 Geneva Independent
Rolex 1905 Geneva Independent
TAG Heuer 1860 La Chaux-de-Fonds LVMH
Vacheron Constantin 1755 Plan-les-Ouates Richemont
Zenith 1865 Le Locle LVMH


Rolex is number one amongst the large manufacturers. The Geneva-based manufacturer has been in business since 1905. Rolex produces some of the most famous and beloved watch models in the world, such as the Submariner, Daytona, and Datejust.

The Submariner is the definition of a diving watch, the Daytona is one of the most famous chronographs, and the Datejust embodies elegance. Rolex's pilot's watch is the Air King, and their GMT Master II displays a second time zone. With the invention of the perpetual rotor, Rolex significantly contributed to the breakthrough of the automatic watch in the 1930s. Every year, the manufacturer sells around 800,000 watches featuring their iconic five-point crown. Rolex doesn't publish any official sales numbers. However, since Rolex has their watches certified by the Official Swiss Chronometer Testing Institute (COSC), we can calculate how many Rolex watches are produced based on the COSC's publications.


The most famous man to wear a Rolex is undoubtedly James Bond. He completes many of his missions with a Submariner on his wrist. However, the British secret agent switched to Omega, a member of the Swatch Group, in 1995. Omega plays a central role in the Swatch Group's company strategy, as they see the brand as a strong competitor for Rolex. Rolex isn't the only manufacturer with legendary watch models; Omega has their own to be proud of. The Seamaster is a diving watch collection that's been in production since 1948. The famous French oceanographer Jacques Cousteau wore a Seamaster. Another iconic Omega watch is the Speedmaster Professional. "Speedy," as it's nicknamed by fans, was the official NASA watch on the Apollo missions, making it the first watch on the Moon in 1969. The so-called Moonwatch is available today, almost unchanged from the original version, but now features a modern Co-Axial caliber and comes in many special limited editions. There's also the De Ville series, which showcases Omega's classic side.

International Watch Company (IWC)

IWC, based in Schaffhausen, also offers elegant Swiss watches, such as the Portugieser. They're even more famous for their pilot's watches, though; their Big Pilot watch and the Mark series are considered excellent pilot's watches. The Mark 11 was the official service watch of Royal Air Force pilots for decades.


Breitling is a strong competitor for IWC in the realm of pilot's watches. Breitling's Navitimer is considered one of the most important pilot's watches. The watch, which was introduced in 1952, has a special slide rule function. It has two logarithmic scales on the dial which you can turn to perform various calculations, such as distance and fuel consumption. Breitling also offers powerful diving watches with their Superocean series and some versions of the Avenger. Rolex, Omega, IWC, and Breitling are all considered to be on the same level, thus Breitling also has a conservative, elegant line as well, the Transocean. Besides mechanical timepieces, Breitling also offers quartz watches with refined technology, such as the Emergency with an integrated distress beacon.

Patek Philippe

One rung higher on the luxury watch ladder is Patek Philippe. It's clear from the start that this manufacturer is a bit different: Most of their cases are made of solid gold. In the Swiss watch industry, steel cases are used around 50% of the time. Precious metals like gold and platinum are only used around 2% of the time. Patek's Calatrava collection is a symbol of the company and the epitome of a stylish dress watch. This watch collection debuted in 1932 and was inspired by the Bauhaus art movement. Patek Philippe's Nautilus also has a special position in their portfolio. It's a stainless steel sports watch waterproof to 120 m (12 bar) – all unusual qualities for a Patek watch. The company has a long history of watchmaking. The independent family business has existed under this name since 1851. Until 2009, Patek Philippe used the Geneva Seal as a symbol of high Swiss quality. Now, the company uses their own seal with even stricter standards.

Blancpain, Breguet, Jaeger-LeCoultre

Blancpain and Breguet have been in business even longer. Today, they're both members of the Swatch Group. Abraham-Louis Breguet founded his company in 1775. He's responsible for countless important watchmaking inventions, such as the tourbillon. Blancpain has been around since 1735. Their most famous series is the Fifty Fathoms diving watch. Brands such as Patek Philippe, Breguet, and Blancpain, are representative of the conservative values of the Swiss watch industry. This applies to Jaeger-LeCoultre as well. This manufacturer has been producing high-quality watches since 1833. Their Reverso is one of the most popular rectangular watches.


Hublot takes an entirely different approach. This relatively new manufacturer plays the role of the rebel most excellently. One distinctive Hublot feature is their unusual, square-edged porthole design, which occasionally borders on the bizarre. Legibility isn't Hublot's main concern. Instead, they show a preference for the use of unusual materials such as ceramic or titanium. With their patented Magic Gold alloy, Hublot broke new ground. Magic Gold is an incredibly scratch-resistant alloy composed of gold and ceramic. Magic Gold comes quite close to the ideal, everlasting case material. Hublot was founded in 1980. In 2005, under new leadership, they introduced the Big Bang series. The Big Bang caused a sharp increase in sales, catapulting this Genevan manufacturer into the same league as other well-known Swiss brands. The somewhat calmer Hublot alternative to the Big Bang is the Classic Fusion.

Audemars Piguet

Hublot is not without precedent. Audemars Piguet's Royal Oak, introduced in 1972, as well as their Royal Oak Offshore, inspired Hublot's designs. The wide bezel with visible screws was directly influenced by the Royal Oak.

TAG Heuer

When it comes to TAG Heuer, it's all about timing. They patented their first stopwatch mechanism in 1882. TAG Heuer has dedicated themselves to the art of racing ever since – it's not a coincidence that their most well-known series is called the Carrera. Even the rectangularMonaco is a legend amongst racing watches. The actor Steve McQueen wore a Monaco in the film Le Mans.


Watches from TAG Heuer are in a moderate price range. This applies to Tissot as well. Aside from classic mechanical watches, Tissot offers modern quartz watches as well. The T-Touch Expert Solar is solar powered. It's a multi-function watch with background lighting, a second time zone display, chronograph function, timer, alarm, compass, barometer function, and many other extras. The watch has a titanium case and is waterproof to 100 m (10 bar). The T-Touch Expert Solar has features that only an electric-powered watch can offer. Such an array of functions is impossible for a mechanical watch, especially one that costs less than 1,000 euros.

Other manufacturers also combine Swiss quality with moderate prices, such as Longines, Raymond Weil, or Maurice Lacroix. These companies often use calibers from the world's largest ébauche manufacturer, ETA SA Manufacture Horlogère Suisse, which is also based in Switzerland. The Swiss company Sellita also offers movements that can be found in the watches of many famous manufacturers. Only a few brands produce their own calibers, such as Rolex and Patek Philippe. !Zenith has some of the most important automatic chronograph movements in watch history. The fast-paced El Primero caused a stir when it was released in 1969; it even had a watch named after it.

Top 10 Swiss Luxury Watch Manufacturers According to Production Numbers

Manufacturer Number of watches produced per year
Rolex 800,000
Omega 700,000
Breitling 170,000
IWC 100,000
Chopard 80,000
Jaeger-LeCoultre 75,000
Patek Philippe 60,000
Hublot 40,000
Audemars Piguet 37,000
Zenith 35,000

Post-Quartz Crisis Revival

The Swiss watch industry began in the 18th century. Up until the second half of the 19th century, Switzerland was considered a place where it was easy to produce watches affordably. IWC, with roots in the United States, based their business model on this concept.

After many successful years, the industry suffered in the 1970s and 80s during the Quartz Crisis. Cheap, mass-produced quartz watches produced in Asia endangered traditional Swiss production. Some manufacturers disappeared forever and many workers lost their jobs. Yet surprisingly, Swiss watches later experienced a renaissance which has lasted to this day. The fascination with the technical genius that goes into mechanical watches enthralls watch lovers all over the world. Many manufacturers with longer histories are no longer independent, however. Merging with a large concern, such as the Swatch Group, Richemont, or LVMH, saved many of these manufacturers from going under.

Unexpected competition has popped up since then. The German town of Glashütte was trapped behind the Iron Curtain in East Germany until 1990. Watches have been produced in Glashütte since the mid-19th century, but they were far from being luxury watches when Germany was divided. Now, other manufacturers such as A. Lange & Söhne and Glashütte Original have established themselves in Glashütte, making Glashütte watches true competition for Swiss manufacturers.